Dr. Mark T. Weiser
Boutique Dentist in Santa Barbara wanted to increase cosmetic and sleep apnea cases.
Beautiful Brand Delivered
As a boutique dental practice in Santa Barbara, Dr. Weiser needed to look custom to differentiate his practice from the lower end corporate dental shops in town. With high fashion imagery, balanced classic and modern fonts and a healthy fresh color palette, Dr. Weiser has never looked better online.
Rapidly eclipsing 50% of his traffic, making a great mobile site was a huge priority. We built his site with phone and tablet in hand and customized the layouts, fonts and images to scale and work well for all devices.
Highlighting the personal relationship with the owner/dentist is key to differentiating from large corporate drill & fill options. Dr. Weiser's brand as a friendly expert craftsman fit well with clear and consistent messaging delivered smartly to the right people.
Improved business listings and Google accounts. Added business categories. Increased content on-site. Making his site mobile friendly and increasing genuine positive reviews improved search appearance. Now Dr. Weiser appears three times on page 1 for key search terms.